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Every business owner wants to capitalize on seasonal sales in order to grow their business and increase their community, and Yellow Pages is here to help!
Social media platforms like Facebook and Instagram are networks that facilitate direct dialogue between brands and consumers. For small business owners, these networks also represent a great way to at
We’ve come a long way from the early days of Facebook where the network seemed like all cat photos and what people ate for breakfast. Recent research shows that six in 10 Canadian...
Every week in this series, we explore tips, advice and rules for optimizing your company’s presence online and on social media.
If your business does not already have a Facebook page, what is holding you back? Is it too time consuming? Intimidating? Have you not even considered it? Or do you not think it is relevant to your...
large Facebook audience can do wonders for a small business. A recent study pegged the average value of one Facebook fan at roughly $175, up almost 30% from 2010...
Ensure your social media message hits the mark with Facebook Ads Experts who create and continually refine your Facebook ads so you can take care of business.
With online tools, you can now easily reach more people who are interested in your business. There are a number of ways to reach your target audience, so here are 4 tips to et you started:
There is a reason why so many companies rely on videos to promote their brand and products – because they work. In fact, 51.9% of marketers worldwide believe...
Your Facebook Expert makes sure your message reaches the right audience at the right time. Customized posts, boosted by dynamic ads delivered in real time, capture the attention of your best prospects
Business owners are not new to the power of video content, but many might not realize just how effective video content can be when it comes to promoting their business.
Instagram is an effective tool for developing your brand. If you put in the right effort, you can continually acquire new followers and increase their level of engagement. Here are some tips for helpi
This Small Business Month, Yellow Pages wants to give you simple ideas that will help you manage your business' digital marketing, so we called in the pros. Let our social media advisor Emileah tell y